Most businesses say culture matters. Very few intentionally build it.
In this episode of the Built Different Podcast, Eric Tilghman shares one of the simplest – and most powerful – leadership practices that transformed the culture at Tilghman Builders.
What started as a weekly email eventually evolved into "Shout Out
Popcorn," a monthly team tradition where employees publicly recognize
one another for excellence, growth, teamwork, and character.
Eric explains why recognition from peers often carries more weight than
recognition from leadership, how this simple practice strengthened
relationships across the company, and why maintaining culture requires
constant attention – not just good intentions.
If you're a business owner, manager, team leader, or anyone responsible for building people, this episode offers a practical idea you can implement immediately.
In this episode:
Why company culture requires constant maintenance
The story behind "Shout Out Popcorn"
How peer recognition transforms teams
Why great culture is built through small habits
Leadership lessons from Tilghman Builders
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